Hi, I figured I would post here because I’m on the cusp of making a big decision, and would like as much feedback as I should get. Me and my business partner dropship from China. We have recently found a lot of success with a clothing accessory type item. We are planning on personalizing the design, purchasing around 1000 from a chinese factory (as well as a dozen other similar items) and shipping them to Amazon in Europe. We would then sell from both Amazon and a new branded site, as well as continue to advertise in the same method we do currently. The uncertainties for us are around the cost of the item and returning visitor rates. To pay for shipping the items over and customizing them, were going to have to increase the price from around 20€ to 30€ or 35€, and on top of that we will need to charge VAT. We are also not sure what affect 1-3 day shipping (instead of 20 days) will have on conversion rates and rebuy rates. Right now very few customers purchase more than once, usually due to dissatisfaction with how long it took the items to arrive.
So we would love some feedback on what moving the price from 20 to 35/40€, fast shipping times will have on conversion rates (you will be able to find similar items for 15-70€), as well as any tips people may have about customer return rates, online I've read it’s around 20%.
Thanks for the feedback!
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