Our start up consisted of 3 people - "leader" and 2 other co founders. We recently won a few competitions and some prize money. "leader" was the one who had idea which is basically a 1 yr high school design subject project, its basically a smart design but could be very easily done by someone else, he came up with the prototype, though its not sellable. The other 2 people did branding, marketing, partnerships and execution of setting up the business. The "leader" was insular about talking to people about the product but cofounders pushed it to be out there and took initiative and lots of steps such as entering competitions and contacting others.
While the "leader" did pitch because they have a compelling story about their family member, but the slides were created by us and then he developed from it. In one competition we made the slides, then he created completely different ones based off ours. The suggestions we provided to those slides made it stand out. Due to the competitions, we made lots of good connections with 2 enthusiastic investors and an accelerator program starting soon.
Now it came time to discuss equity and "leader" was unreasonable and demanded 50% simply because it was their idea. We declined and now they want the team to split so they will leave and continue the idea on their own. The "leader" was always bossy and hardly acknowledging our contributions, including giving a press interview by themselves without even asking us if it was okay they represented us. After leaving and working on the idea independently, leader will take the success we've paved the path for.
What should we do
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