Context: His bot is called ChipBot- it's like a mixture of conversational website bot and FAQ. I've helped him out with advice along the way but now we're both kind of stumped on the best way to build a userbase or community around the product/idea. I have tried the bot on one of my own websites and it works really well- so I don't think he'll have any trouble closing the deal with people once they've used it. It's really that top of the funnel where I'm not sure what to tell him.
What are some good ways to get people into the funnel on a low budget with just a couple of people?
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